University of Minnesota
University Relations
Our Brand: How to Convey It

Our Brand: How to Convey It.


Mass Email


The template checklist and message checklist can help you make sure your mass email has all the components and requirements. Go to the checklists.

Lyris ListManager and Salesforce Marketing Cloud

Lyris ListManager (Lyris) is being replaced with Salesforce Marketing Cloud for mass email. Units may continue to use Google Groups for their messages. Find updates about this transition on the Salesforce Marketing Cloud service transition page.

Requirements and Guidelines

Standard email templates for use by units include all required elements and are generally also appropriate for audiences. Read more.


Templates for HTML and plain text message parts, including templates for Lyris ListManager. Read more.

Download directory

Links to the many downloads provided for use with Web, email, print, audio, video, and presentation software.

Go to the directory.