Guidelines for Permitting Use of University Name and Trademarks by External Organizations

Use of University trademarks, including the wordmark and Block M, by external entities requires special attention.

Google Business Profile

The University maintains a central Google Business Profile (GBP), formerly Google My Business, account for locations on the Twin Cities campus. GMB locations are what appear in Google Search and Maps results.

Surveys

Qualtrics is the supported survey tool at the University of Minnesota for projects that require more customization than Google Forms. Each campus has its own template

Mass Email Tools

Two mass email delivery systems are supported by the University: Salesforce Marketing Cloud and Google Groups.

Internal Mass Email Lists

Description of pre-built internal lists, including the Administrative Email List (AEL), who has access to them, and who to contact for assistance.

Internal Mass Email Definition, Usage Guidelines, and Best Practices

When and how to use mass email systems for communication to internal audiences

Agility PR

Agility PR is an outside vendor with services that include searchable media contact database, email distribution services for sending press materials and other external communications, and a media monitoring platform for cataloging media coverage and producing reports on metrics and goals.

Zoom Virtual Backgrounds

Download University of Minnesota-branded zoom virtual backgrounds for use on your digital meetings.

Stock Content Library

The University of Minnesota provides stock images, video clips, and audio clips to students, faculty, and staff as well as vendors working on University projects.